1on1 with Mercedes-Benz Trucks Austria
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Digitalization and new power train technology will be key drivers in the commercial vehicles sector
1on1 with Mercedes-Benz Trucks Austria
It’s generally assumed that future mobility is more about personal than commercial transport. But it’s easy to forget that the latter still makes a significant contribution to overall emissions figures. The commercial vehicles sector thus plays a vital role in decarbonizing transport as a whole. In this interview, we talk with Marcel Bethscheider, Head of Marketing and Product Management at Mercedes-Benz Trucks Austria, and discuss the strategies and vision guiding the truck manufacturer over the next few years. We also explore why partnerships in the broader transport sector are critical for medium-term business success.
You can read the full interview here.
If you have any questions, please do not hesitate to contact us at any time.
Kind Regards,
Sabrina Wurzer
PR & Marketing Manager
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