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ots Ad hoc-Service: Dt. Entertainment AG <DE0005513907> DEAG and Richard Ogden establish international artiste management company in London

Berlin (ots Ad hoc-Service) -

The sender is solely responsible for the contents of this
announcement.
DEAG Entertainment and Richard Ogden today announced that they
have set up an international artiste management company with its head
office in London. The company will be named RICHARD OGDEN MANAGEMENT
Ltd. ("R.O.M.") and Richard Ogden will be Managing Director.
Ogden, who from 1987 to 1993 was the worldwide manager of Paul and
the late Linda McCartney, started in the music business in artiste
management in the 1970's, managing The Motors, Bram Tchaikovsky and
The Skids. Unusually amongst artiste managers Ogden also has
wide-ranging record company experience with United Artists, Atlantic
Records, Polygram, Polydor and most recently he became Senior Vice-
President of Sony Music Europe, responsible since late 1993 for all
of Sony Music's marketing and promotion activities throughout Europe.
He has been closely associated with the development of record-
breaking European album sellers like Mariah Carey, Celine Dion,
Jamiroquai, Oasis and most recently Ricky Martin. Working beside
Ogden in London will be another experienced artiste manager, Matthew
Sztumpf, who in the 1980's represented Madness and Swing Out Sister
before joining Ogden at Sony Music as "Director Tours and Events
Europe" in 1993.
It has become obvious that there is a demand for a serious,
professional artiste management company, particularly one with
worldwide experience of managing artistes at the very highest level,
coupled with intimate knowledge of how record companies really work.
The intention is to build an artiste management company equipped to
handle both established international artistes and a select group of
developing artistes too. The company will have a special focus on
Continental Europe from where more and more artistes singing in
English and/or Spanish are expected to be breaking internationally.
The company aims to create together with DEAG a pan-European
network of management offices with dedicated local executives in
order to be able to turn local stars into international superstars.
The plan is to announce the first step in this direction within a few
weeks and opening a German office should not be too far in the
future.
The remit of the company is the management and support of artistes
in contract negotiations with record companies, producers, agents,
promoters, media and commercial sponsors and the subsequent
supervision of all aspects of their careers throughout the world. The
rapid emergence of new sound carriers and the challenges from the
dissemination of music, legally or otherwise via the Internet throws
up a new set of challenges for artistes and makes it even more
important they should have strong, experienced personal management
behind them.
DEAG in turn is extending the value chain in its operations
further upwards, improving its access to attractive international
artistes. At the moment Richard Ogden is in negotiation with a select
number of absolutely top-notch artistes and he is sure to conclude
the first management contract within the next two months.
The first year of operations of R.O.M., which will be 45% owned by
DEAG with Ogden and his team holding the remaining shares, will be
characterised mainly by investments in creating a portfolio of
international artistes, but by the end of 2002 the company expects to
have negotiated a deal-volume of approximately DM 150 mil for the
artistes under its management. DEAG is aiming to achieve a 30% annual
return on the overall sales of the company in this sector, as a
contribution to a further increase in the profitability of the Group
as a whole."
This ad hoc announcement and further information can be accessed
at www.deag.de/ir.
If you have any additional questions please contact: Dr. Martin
Fabel, Tel. +49 (0) 30 810750.
End
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