ots Ad hoc-Service: United Labels AG <DE0005489561> UNITEDLABELS acquires Pokemon licence
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- Range of products is extended to include a further growth-oriented comicware licence - Additional DM 18m in revenues expected by 2002
As part of a licensing agreement covering the current Pokemon stars, UNITEDLABELS AG has successfully expanded its product offering. UNITEDLABELS AG, the leading European specialist in comic products under licence, intends to supply an array of high-quality merchandise centered around the Pokemon characters. The licensor is EM-TV Merchandising AG. Within the next two years, UNITEDLABELS AG expects the new products to generate revenues of DM 18m. Worldwide, Pokemon merchandising has already generated revenues of DM 15 billion. The agreement has allowed UNITEDLABELS AG to further enhance its leading position within the market for comic products under licence.
For further information, please contact:
UNITEDLABELS AG
Tanja Vogt Public Relations phone: +49 (0)251-3221-190 fax: +49 (0)251-3221-982 e-mail: tvogt@unitedlabels.com
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Original-Content von: United Labels AG, übermittelt durch news aktuell