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Audi AG

Audi online used car mart: new look, additional features

Ingolstadt (ots)

* Professional or standard search
   * Around 55,000 entries covering Germany and Europe
   * Research in 18 languages
The Audi online exchange car and company car mart, on
http://www.audi.com and http://www.audi.de, now has a new look and
additional features. This relaunch is the outcome of a study
conducted to assess the usability of the previous service.
The user now has the choice of conducting a professional or
standard search. With the aid of help buttons and a glossary of help
texts with easy-to-understand explanations, he can find out about all
the various functions available.
The professional search enables the customer to specify particular
criteria, such as model, equipment or price, to find the vehicles
that best reflect his requirements. Supported by the "dynamic"
system, he is gradually steered towards the car of his choice. The
number of available vehicles is always displayed. Research can be
conducted in 18 languages. The standard search enables the user to
find a suitable used car via a convenient multiple choice technique.
This finally yields precise details of the vehicle, such as distance
on clock, date first registered and possibly even a photo. The
customer can store interesting offers with the aid of a notepad
function and print them out.
The financing arrangements can likewise be dealt with online. If
desired, the customer can make direct contact by email with the Audi
dealer who is selling the vehicle. The new used car mart in addition
contains extensive supplementary information and services for the
purchase of a used car, including handover of the vehicle and
insurance. If the user is unable to find the car he wants via the
used car mart, he can place a search request. As soon as a car that
fits his description is placed online, he is notified electronically.
The user can search around 55,000 entries from authorised Audi
dealers. Dealers from other European countries, such as the
Netherlands, Italy, Spain and the Czech Republic, are also included.
There are plans to include cars from other European dealers too.
In addition to the straightforward range of used cars, Audi
provides a link to a site for sales of AUDI AG company and business
cars. Another special feature is the Audi A8 mart, which is
exclusively for used Audi A8 cars.
Audi first launched an Internet used car mart for its own models,
other group models and other brands in August 1997.
Audi is an international developer and manufacturer of
high-quality cars. The company sold over 650,000 Audi models in 2000,
bringing in group sales revenues of DM 39 billion. The Audi Group
currently has over 50,000 employees.
Communication: 
Corporate and Finance
Joachim Cordshagen, 
Tel: ++49 (0) 841 89 36340, 
Mobile: ++49 172 9104468,
Fax: ++49 841 89 36370
e-mail:  joachim.cordshagen@audi.de

Original-Content von: Audi AG, übermittelt durch news aktuell

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