Storys zum Thema Advertising
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New openness for advertising at the airport: Trend towards bleisure travel shows impact on business target groups and opens up opportunities for advertisers
mehr BLOGPOST: The Power of Small: Why Brands Should Embrace Nano- and Micro-Influencers
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Millions of Europeans already know about the healthiest challenge: '#LongLifeChallenge'
mehr BLOGPOST: Building and cultivating a successful press distribution list
mehrMedia Frankfurt and Fraport launch their own survey platform for passengers
mehrTechnische Universität München
Spectrum of apps shrinks after ban on personalized ads
TECHNICAL UNIVERSITY OF MUNICH NEWS RELEASE First empirical study on impact of targeted advertising ban Spectrum of apps shrinks after ban on personalized ads • Data collection in free apps to be regulated• Ban at Google Play Store led to significantly fewer apps for children • Researchers recommend increasing users' willingness to pay for apps A ban on using apps to collect data in order to personalize advertising ...
mehrBLOGPOST: Distributing press releases successfully
mehrBLOGPOST: How to use native advertising in your public relations: explanation, advantages and examples
mehrBLOGPOST Writing a press release: Basics, Objectives, Buildup and Checklist
mehrRecession to slow Germany's advertising market in 2023 / The annual growth forecast by the JOM Group foresees an increase of just 0.5 per cent for the 2023 advertising market in Germany
Hamburg (ots) - The German advertising market could have succeeded in returning to its pre-Covid-19 level as early as in 2022, and then pushed on to new heights in 2023. However, as is generally well known, external factors like the Ukraine conflict and persisting supply bottlenecks have prevented this development. ...
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Service text: These factors are the boosters for more advertising impact at airports
mehr dpa Deutsche Presse-Agentur GmbH
4Inspiration, role model, getting to have a say: What makes influencers so successful among young people - and what journalism can learn from them
mehrDataWeave joins Amazon Advertising Partner Network to help brands drive retail growth
Seattle, WA (ots) - --News Direct-- DataWeave, a provider of AI-powered Brand Analytics solutions, today announced its status as a vetted partner in the Amazon Advertising Partner Network with the goal of supporting brands to optimize their digital advertising campaigns with actionable data insights. The Amazon Advertising Partner Network, and new Partner Directory, ...
mehrTechnische Universität München
Vaccination campaign messages often prove ineffective
TECHNICAL UNIVERSITY OF MUNICHCorporate Communications Center phone: +49 89 289 22798 - email: presse@tum.de - web: www.tum.de NEWS RELEASE Vaccination campaign messages often prove ineffective Study in eight countries demonstrates barriers for communications on Covid-19 Conventional vaccination campaign messages often miss their targets. A study in eight European countries shows that information on the benefits of ...
mehrA world first: SmartFrame and Adobe-led CAI work in collaboration to validate image provenance and protect images from misuse online
LONDON, UK (ots) - --News Direct-- SmartFrame Technologies, the first-to-market image-streaming technology provider, today announced the world’s first test of end-to-end image authentication and protection in collaboration with the Adobe-led Content Authenticity Initiative (CAI). It’s estimated that over 2.5 ...
mehr@media box: Prelaunch of a world debut
mehrDemae Ramen Relaunch / Nissin Foods, inventor of instant noodles, relaunches Demae Ramen
mehrBLOGPOST Locating in Germany and “Made in Germany”
mehrChannel Factory Continues EMEA Expansion with New Hires and Team Growth in Poland
Poland (ots) - --News Direct-- Channel Factory, the global brand suitability and ad performance platform for YouTube has expanded their team in Poland and appointed a new Sales Director as part of their commitment to growth in the European market. Szymon Szmigiel joins as Sales Director to develop, manage, and grow the company’s agency and brand relationships within ...
mehrEntertainment & media revenues rebounding strongly from pandemic slump; shift to streaming, gaming and user-generated content is transforming industry: PwC
New York (ots/PRNewswire) - The global entertainment & media (E&M) industry has regained its momentum, with revenues outpacing the economy as a whole. The $2+ trillion industry is on track to grow 6.5% in 2021 and 6.7% in 2022, fueled by strong demand for digital content and advertising. The renewed growth follows a ...
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BLOGPOST: Media Landscape Asia: Between Tradition and Modernity
mehr German advertising market to grow significantly in the coming year and compensate for losses in 2020
Hamburg (ots) - JOM Group's annual growth projection sees the advertising market in Germany in 2021 growing by between 3.5% and 6.0%. Experts from the JOM Group, an agency for hybrid marketing communication, are forecasting a distinct increase in advertising investment for 2021. The agency's annual forecast is based on two different scenarios predicting the further ...
mehrWirecard and UZE Mobility partner to launch innovative services in e-mobility
Aschheim (Munich) (ots) - - UZE Mobility offers an electric vehicle fleet which can be used for a variety of e-mobility solutions - Wirecard is the preferred payment partner for the UZE Mobility marketplace - Partnership further supports 2020 megatrend of New Mobility Wirecard, the global innovation leader for digital financial technology and UZE Mobility, open ...
mehrVideo Solutions AG today announce their UK launch of free streaming AVoD television service W4Free.com / SKY to sell advertising
London, United Kingdom/Zug, Switzerland (ots) - W4Free.com is a free new general entertainment service available across PC, Laptop and all mobile devices. Its content is a curated mix of short form lifestyle, crime, movies and tv series. W4Free.com is the UK launch from the same group that runs Watch4.com, leading ...
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BLOGPOST Media Landscape Sweden: From Dusk till Dawn
mehr Einhell Germany AG continues on its successful course
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